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Streaming Video Alliance Heads to Yahoo for Quarterly Meeting; Seven Working Groups to Convene

FREMONT, CA — February 18, 2016 — The Streaming Video Alliance (SVA), an industry forum comprised of leading companies from the online video ecosystem, today convenes at Yahoo in Sunnyvale for its quarterly member meeting. Highlights from today’s event include the announcement of five newly activated SVA Working Groups, a keynote address from Yahoo executives and the welcoming of new members, Ciena and ViaSat to the Alliance.


The meeting will feature keynotes from Ron Jacoby, vice president of engineering, Yahoo Video & TV Applications, and P.P.S. Narayan, vice president of engineering, Yahoo Video and a presentation from Colin McQuade, managing director of group TV and digital platforms at Sky. It will also include a general member session, a tour of Yahoo Studios and a networking reception.


“We are entering an era where streaming video is the new broadcasting norm, and as such, we are focused on collaborating with our partners to ensure we, collectively, advance the industry forward,” said P.P.S. Narayan, vice president of engineering at Yahoo. “At Yahoo, we’re deeply committed to bringing high definition video and new experiences to our users at scale. Last year’s global NFL live stream on Yahoo, the upcoming global live stream of the Berkshire Hathaway annual shareholder meeting, as well as partnerships with the PGA TOUR and MLB, underscore our continued investment in video.”


A large portion of the day’s agenda will be dedicated to the Working Groups, where members will break out into seven sessions to move forward on a broad range of important streaming topics. The Working Groups are at the heart of the Alliance, where a focus on important streaming video issues enables a diverse group of experts to reach agreement on best practices, policy and proposed standards.


The cross-industry collaboration these Working Groups foster will help define the open architecture for streaming and promote the SVA’s vision for the future of streaming, allowing online video to flourish.


Established Working Groups include:

  • Open Caching
  • Quality of Experience


Newly activated Working Groups include:

  • Accessibility
  • Ad Insertion and Audience Measurement
  • Geocaching
  • Privacy and Content Protection
  • Scaling


The SVA will continue to assess new topics and, as warranted, activate new working groups to further advance the agenda of the Alliance.


Members of the Alliance

Members of the Alliance include: Beamr, CableLabs, Cedexis, Charter Communications, Ciena, Cisco, Comcast, Concurrent, Conviva, Encompass TV, Ericsson, FOX Networks, Hughes Satellite Systems, IneoQuest, Intel, Irdeto, Korea Telecom, Level 3 Communications, Liberty Global, Limelight Networks, MLB Advanced Media, Mobolize, NBCUniversal, NeuLion, Nokia, Nominum, PeerApp, Qwilt, Sky, Telecom Italia, Telstra, Time Warner Cable, Ustream, ViaSat Inc., Verimatrix, Verizon, Vubiquity, Wowza Media Systems and Yahoo.


For more information on today’s SVA meeting, the Working Groups or to inquire about becoming a member, visit


About the Streaming Video Alliance

Founded in 2014, the Streaming Video Alliance’s (SVA) charter is to encourage deeper collaboration across the entire online video ecosystem, which will include the development of standards and best practices for an open architecture that will operate across the entire online video value chain. The SVA is currently focused on identifying issues and solutions related to open architecture, quality of experience and interoperability. For more information, please visit


About the Author

Amber Winans
Managing Principal at | Website

Amber manages day-to-day operations at Bhava, where she provides strategic business and team leadership. Her contributions support the people-focused culture at Bhava, with an emphasis on mentorship, career development and high-touch client relations. With more than 15 years in tech communications for B2B companies from startups to public corporations, Amber has deep experience in media and analyst relations, marketing, social media, customer evangelist programs, media training, M&A communications, investor relations, crisis communications, employee and C-suite communications and channel PR. Known for standout PR programs, she has been recognized with a Gold Stevie Award and honored as a PR News "Top Women in PR." Amber is a member of the National Investor Relations Institute (NIRI) and also serves on the Widener University Communications Advisory Board.

Making Streaming Video Better

The Streaming Video Alliance is committed to bringing video streaming companies together to help build a better viewer experience at scale.

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