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Streaming Video Alliance Convenes for Q2 2021 Member Meeting and Publishes New Technical Documents

Alliance Publishes Open Caching Request Routing Functional Specification 2.0 and Common Media Application Format (CMAF) Technical Brief

 

FREMONT, Calif. — May 4, 2021 — The Streaming Video Alliance (the Alliance), a global technical association developing solutions to address critical technical challenges in delivering a high-quality video experience at scale, convenes this week for the Q2 Member Meeting. The four-day virtual event, which takes place through Thursday, May 6, will feature talks and panels ranging from “green streaming” to targeted advertising and high-performance benchmarking. Pieter-Jan Speelmans of THEO kicked off the first day of meetings with the presentation “Smart TV and State of Connected Devices.” Working Group sessions are scheduled throughout the program, and the Q2 meeting will conclude with a virtual happy hour on the final day. The full agenda can be found here:

 

https://www.streamingvideoalliance.org/meeting/q2-2020-the-revenge-of-cyberspace-may-3-4-5-6/

 

According to the Motion Picture Association, the number of streaming subscriptions worldwide exceeded 1.1 billion in 2020. “The streaming industry is rapidly advancing, especially in terms of where it was this time last year near the onset of the pandemic. The industry is also thriving, and I can’t wait to dig into this week’s discussions with our members,” said Jason Thibeault, Executive Director at the Alliance.

The Alliance is home to 77 member companies and welcomes new Principal member Deutsche Telekom and Supporting Members Agile Content, InterDigital and ST Engineering iDirect.

 

Open Caching Request Routing Functional Specification 2.0

 

Published by the Open Caching Working Group, this document describes the high-level functional specification of open caching request routing and the required interfaces to enable request routing to be performed from an upstream CDN to an open cache system. This version has been updated to address the Manifest Rewrite routing scheme. It can be downloaded here: https://www.streamingvideoalliance.org/document/open-cache-request-routing-functional-specification-version-2-0/

 

Common Media Application Format (CMAF) Technical Brief

 

Published by Alliance Subject Matter Expert Brian Stevenson, this document provides an explanation of the Common Media Application Format (CMAF) and the Alliance’s position on it within a streaming video workflow. The document can be downloaded here: https://www.streamingvideoalliance.org/document/cmaf-tech-brief/

 

Members of the Alliance include companies from across the streaming video ecosystem such as network operators, technology providers, service providers, and content owners. Current members are: Adobe, AfrolandTV, Agile Content, allt, Amazon, ATEME, Broadpeak, Buurst, CBC, Charter Communications, Cisco Systems, Citrix, Comcast, CommScope, Compira Labs, ContentArmor, Conviva, Datazoom, Deutsche Telekom, DidjaTV, Disney Streaming Services, Dolby, Eluvio, Equus Compute Solutions, Ericsson, EXFO, Fastly, Friend MTS, Globo, Harmonic, Hughes Satellite Systems, INKA Entworks, Intel, InterDigital, Interra Systems, Irdeto, KIOXIA, Liberty Global, Limelight Networks, Lumen Technologies, Mainstreaming, Nagra, NCTA, NetInsight, Neustar, Nice People at Work, NS1, NTT, Optus, Orange, Panasonic Avionics, Penthera, Plex, Qwilt, ServiceNow, Sinclair Broadcast Group, Sky, SSIMWAVE, ST Engineering iDirect, Stackpath, Starz, Streaming Global, StriveCast, Synamedia, Telefonica, Telekom Malaysia, Telestream, THEO, TNO, Touchstream, Varnish Software, Vecima Networks, Verimatrix, Verizon, ViacomCBS, Viasat Inc., WebKontrol, and Western Digital Corp.

 

The Alliance also sees participation from other brands owned by, or associated with, member companies which include Hulu, NBCSports, Paramount, Peacock, PlutoTV, Prime Video, Twitch, Verizon Media, Viaccess-Orca, and Virgin Media.

 

For more information on the Alliance, the Working Groups, or to inquire about becoming a member, visit www.streamingvideoalliance.org.

 

About the Streaming Video Alliance

The Streaming Video Alliance is a global technical association addressing critical challenges in streaming video. By educating the industry on the technical nature of the issues, providing a neutral forum for collaboration across the video ecosystem, and publishing documentation that defines technical solutions, the Alliance is helping to improve the streaming video experience at scale. Over 80 companies including network operators, content rights holders, OTT platforms, service providers, and technology vendors – representing some of the biggest names in global streaming – participate in bi-weekly working group activities and quarterly face-to-face meetings. For more information, please visit www.streamingvideoalliance.org.

 

About the Author

Amber Winans
Managing Principal at | Website

Amber manages day-to-day operations at Bhava, where she provides strategic business and team leadership. Her contributions support the people-focused culture at Bhava, with an emphasis on mentorship, career development and high-touch client relations. With more than 15 years in tech communications for B2B companies from startups to public corporations, Amber has deep experience in media and analyst relations, marketing, social media, customer evangelist programs, media training, M&A communications, investor relations, crisis communications, employee and C-suite communications and channel PR. Known for standout PR programs, she has been recognized with a Gold Stevie Award and honored as a PR News "Top Women in PR." Amber is a member of the National Investor Relations Institute (NIRI) and also serves on the Widener University Communications Advisory Board.

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