Improved Quality of Service (QoS) For Advertisement Delivery Across OTT: Best Practices

  • Home
  • Products
  • Improved Quality of Service (QoS) For Advertisement Delivery Across OTT: Best Practices

Share this page:

Share on facebook
Share on twitter
Share on linkedin
Share on email
Share on print

Improved Quality of Service (QoS) For Advertisement Delivery Across OTT: Best Practices

About This Document

Advertisement insertion into OTT streams is a critical part of the overall user experience. Breakdowns in services or delivery can have a detrimental impact on viewer churn. To provide users with the best possible Quality of Experience (QoE), content publishers must take into account the advertising workflow with regards to quality, duration, delivery, and failure. The best practices presented in this paper, developed by a number of contributing companies in the Streaming Video Alliance’s Advertising Working Group, address a myriad of considerations for any OTT service provider that is considering the inclusion of advertising in their offering.

Document Details

Working Group

Publication Date

September 11, 2018

Status

Version

1

Number of pages

21

Other Documents

Below are some other documents you might find interesting.

Making Streaming Video Better

The Streaming Video Alliance is committed to bringing video streaming companies together to help build a better viewer experience at scale.

© 2015-2020, Streaming Video Alliance
Scroll to Top