Privacy and Protection

Privacy and Protection

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Overview

Security and protection of video content, as well as subscriber data, is a top priority for content owners, aggregators and distributors across the streaming media value chain. Breaches in security can not only undermine subscriber trust and confidence, but threaten revenue as well. The Privacy and Protection Working Group is focused on defining a variety of content and service-level entitlements that are implemented by the programmer or operator and enforced within the network or client to impose content and network usage rules as well as best practices on handling privacy of consumer information related to streaming video.

Objectives

The Streaming Video Alliance Privacy and Protection Working Group has three objectives. First, to identify critical data elements to collect for subscription-based online streaming video services; second, to describe the different methods by which to safeguard this data during storage and usage; and third, to define best practices for safeguarding video content from unauthorized access or theft.

Chairs

Kei Foo

Mike Wilkinson

Current Projects

Documents

Published

Forensic Watermarking Implementation Considerations for Streaming Media

The piracy of online video content is a significant issue for content owners and distributors. This document explains the technology of watermarking and how it can be employed, in various methods, to secure video against theft.

Draft

Best Practices for Securing Live Streams

The ability to prevent piracy, take down illegal content, and act against illegal sources are key objectives of content protection. Meeting these objectives requires the use of a variety of technologies including watermarking, Digital Rights Management (DRM), fingerprinting, and cryptography. This document examines and discusses the streaming video system to provide best practices for protecting and securing streaming video content for both content providers and distributors to ensure content is being used as intended by those who it was intended.

Participating Companies

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