The Future of Streaming Video
The Streaming Video Alliance (SVA) enables companies across the video ecosytem to work together solving the critical challenges of delivering high quality video at scale.
Technical Documents. Ratified by Members. Freely Available.
The SVA is a not-for-profit technical association which provides a forum for companies in the streaming video industry to collaborate on improving streaming video interoperability. Network operators, service providers (CDNs), vendors, research organizations, and other technical associations collaborate in working groups to define streaming video best practices and specifications which ensure a more consistent end-user experience and promote further adoption of online video. Working group results are published as technical documents made freely available to the industry.
SVA Accepts 2021 Tech Emmy in Las Vegas
At the 2022 Technical Emmy award show in Las Vegas, NV, Jason Thibeault, Executive Director of the SVA, accepted the 2021 Technical Emmy award for work contributed by the Open Authentication Technology Committee (OATC) to SCTE-224. The SVA absorbed the OATC in late 2020. The SVA now maintains a website devoted to the work done by the OATC at https://oatc.streamingvideoalliance.org/. Read more about the 2021 Technical Emmy honorees here.
From left to right in the picture, Glenn Reitmeier, founding president of the OATC, and Jason Thibeault, Executive Director of the Streaming Video Alliance.
Note that the Emmy trophy and the term Emmy are registered marks of the National Academy of Television Arts and Sciences.
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Join your streaming video industry colleagues and help define the specifications and best practices which will improve the future of streaming video.
Theodore Tzevelekis (VP, Head of Business Development)
Why Did We Join?
Cisco has been a founding member of the Alliance since 2014. As a market-leading partner, vendor, and innovator of infrastructure solutions to Communication Service Providers (CSPs), one of our goals is to help the industry recognize their value within the streaming ecosystem. In 2020, we formed a partnership with Qwilt,…..
Addressing challenges across the entire streaming video workflow. Click on an icon to learn more.
As a technical association, the Alliance’s Working Groups product best practices, specifications, guidelines, and other documents that are ratified by the members and then released to the public.
Best Practices for Reducing Live Streaming Latency
Over-the-Top (OTT) video streaming is accelerating towards a tipping point where broadcasters are simulcasting their content to both OTT and traditional broadcast customers. This has raised concern with the latency delta between broadcast and OTT streams. In addition, new OTT use cases have emerged that demand the lowest possible latency. This paper explores techniques available to streaming video distributors to reduce the latency of their streaming content from encoder to screen.